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The Fresh Air Gym


Fresh Air Gym goes from strength to strength

Making a success of a new business in the current financial climate takes vision, tenacity and a great business model. Sally Hammond and Jamie Wood of Staffordshire’s Fresh Air Gym have these attributes by the bucket load; testament to which is the rapid growth of their new venture as it nears its first anniversary.

With 200 members from across Staffordshire and the West Midlands on its books the gym, which takes group workouts outdoors to provide a refreshing alternative to conventional gym membership, is going from strength to strength, as Sally explains:

It’s taken a lot of hard work - not to mention blood, sweat and tears - to get where we are now, but it’s definitely been worth it. We were convinced there was a niche to be filled in providing a service where people can get fit while having fun and enjoying being outdoors and the proof is in the pudding. We’ve got members of every fitness level; from real beginners who need support and guidance to make the lifestyle change that will help them lose a significant amount of weight, right through to our ‘marine fit’ group who simply want to push themselves to the limit and be as fit as they possibly can.”

Building on this success, Sally and Jamie are expanding their service to include residential camps where people can sign up to spend a week working to their individual goals under the pair’s expert guidance. Whether looking to kick-start a weight loss campaign, to tone up for a special event or just try out a range of new sports while keeping fit, the residential Boot Camps will see Sally and Jamie guide participants through a range of activities while providing advice on eating to get the best possible results.

For further details on the Fresh Air Gym and the range of courses it offers, both monthly and residential, visit www.thefreshairgym.co.uk or call Sally on 01543 579297.


Charlotte at Squash PR & Marketing

E: charlotte@squash-pr.co.uk

T: 07504 340 934.